You are aware that your website has room for improvement but you are not quite sure what the critical ingredients are to do so. You need answers to questions such as:
+ Why arent there more visitors coming to our website?
+ What makes the visitors we do get leave without buying our services?
+ Can we make changes to our site which will increase our customer relationships?
+ How can we make more money online from our website?
+ How can we save more money and get better ROI on our marketing spend?
+ Why do our competitors appear to be doing so much better than us?
+ Who can give us unbiased solutions and answers?
Search Engine Optimization and Design Audit of your site.
We can conduct an SEO Audit of your web site to see how well you are ranking in the search engines. Just because visitors are coming to your site doesn’t always mean that you are converting them into customers as well as you could be. What really matters is where you rank on the key search engines for your keyword and key phrase searches. If you are not on page one of the 3 big search engines it means that you are missing over 80% of the potential clicks. Our SEO Audit provides you with a concise and meaningful review of how your web site is doing and recommendations for improvement.
Our SEO Audit identifies key issues and provides effective recommendations you can apply in order for your site to be search engine friendly. We optimize sites for the big search engines and have 1000’s of page one rankings on our clients sites and our own network. We cover every aspect of search engine optimization to assist you to improve your site position. You will receive clear professional guidelines on how to get your site indexed by the major search engines. We additionally offer Free Audits of your Pay-Per-Click Campaigns (eg Google Adwords). You will need to request this service and also provide us with temporary access to your Adwords analytics account.
Audit process
After you have ordered the audit we begin with a detailed analysis of your website and within 1 day you will be contacted by one of our Account Managers to discuss your keyword strategy. Within 3 days your Account Manager will provide a comprehensive report via email, outlining which areas of your site are working well and which areas require attention. Once our recommendations are implemented, you will notice an immediate and lasting improvement with the indexing of your website in the major search engines.
Seamless pathway to our Professional SEO Packages
Once you have undertaken our SEO site audit you can then consider whether you would like to purchase our Professional SEO service. Our Australian SEO service offers a structured program of on-site and off-site (link building) to increase your website’s weight and value in the the search engines until you get to Page One!
Benefits of an SEO audit:
+ Increase site traffic with more business enquiries from targeted visitors
+ Improve site positioning and increase your brand visibility
+ Obtain a long term positioning in the search engines
+ Determine the priorities for search engine optimization campaign
+ Clear instructions on how to make improvements to your site
+ Receive expert advice on increasing visibility in the major search engines
Deliverables
Your customized SEO Site Audit is delivered in Word or PDF format. All reports contain:
+ Clear analysis of your site with problems and solutions.
+ Clear instructions on changes required in order to achieve top rankings.
Our SEO site audit covers these areas:
+ SEO
+ Metadata (Title tags, H1’s, H2’s, ALT tags etc)
+ Keywords
+ Content
+ Layout
+ Navigation
+ Links
+ Code
+ Design & Usability
+ Recommendations
So just how do you make your website more effective?
Your Audit process will provide you with the insights you will need in order to increase your return on investment.
Our reports will give you a complete website assessment which is undertaken by experts and includes practical and easily implementable recommendations.
If you are managing and marketing a website then you must audit your site so you can analyse its effectiveness. However this is often hard to do when you are caught up in the day to day running of your site. We can help you here as we are very experienced when it comes to running efficient, profitable, large scale projects. We assess all areas of your site especially from a visitors viewpoint and our ten years of experience in the online marketing world provide you with the confidence that we are not new to this kind of analysis. you only need to view some of the large sites and their rankings to be assured that we can walk the talk.
Our website audit process:
+ We will assess your websites objectives and your targeted audience.
+ We act as if we were your prospective customers and interact with your website.
+ Using a systematic approach we go through your site to identify all areas needing improvement..
+ We create a report outlining areas we feel require: improvement, that are non compliant or not using best practice
+ Either your team or ours then carry out the changes for you.
* We offer a 3 and 6 month follow up as part of this service so you can see the improvements.
You can utilise this report as a benchmark for reaching your website objectives and also as a professionally developed plan of action. You will learn the following:
+ What changes to make to increase the ROI on your site.
+ Why you need to make these changes ie the rationale behind them.
+ We will show you how to go about making the changes.
+ We will show you when the best time to make them is
+ We’ll even point you to the best firms we’ve worked with to implement them.
Select the correct importance of search engine optimization is greater than many of us imagine. Search engine optimization is what makes your site indexed and search engine rankings and make sure you are a good amount of traffic. Without it, your site is not dead, still struggling for survival, hoping to be noticed.
Search engine optimization is a very complex area, and its a permanent extension. New companies and consultants seem to fall from the sky. They use a variety of SEO search engine optimization strategies, with different levels of efficiency. So, before hiring an SEO consultant, it is very important to make sure you get what you need. In addition you will be able to optimize how to find out from the search engine itself; you also can own a previous study.
Things that Needs to be Identify by yourself
find out how long the company has been in business. This should be listed on their website.
Search their website previous projects to see if they have relevant work experience in marketing.
A reliable company also has customer testimonials and case studies to prove that they can keep their customers happy.
The company is suspected of sending e-mail to your blue to promote their search engine optimization services.
Beware of SEO companies claim that they can provide a ranking guarantee. Rank is determined by many factors beyond the control of the decision of SEO.
Beware of SEO claim that they have a special relationship or priority submit with Google or other search engines. There is no such thing.
Things that Needs to ask SEO Consultant
do they include their SEO link building services?
A professional SEO consultant does not limit the build keyword rich content; there are incoming links from relevant websites to increase your PageRank.
What they are doing website conversion enhancement?
High traffic is meaningless, unless your website provides a user is looking for. A good search engine optimization consultants use a variety of conversion enhancement techniques, such as copywriting strategies, site availability, call for tactics and advanced conversion reports action.
Do they help you calculate your return on investment (ROI)?
SEO services can be quite expensive; you need to calculate your potential returns. ROI depends on many factors, such as the target population, the size of your market, the sales value of your services and people looking for them on the Internet and so on. An experienced search engine optimization should be able to help you predict your ROI number.
They use search engine optimization best practices and anti-spam methods?
There are indications that the use of a variety of strategies to trick the search engines thinking your page is more relevant than it actually is a lot of SEO. No SEO consultant will recognize the use of unethical tactics spam, so you can not directly ask him questions. However, ask as many questions as possible to understand the way they would want to use, and make sure you receive a direct answer.
Did they put limits on the number of search phrases?
Many SEO phrases they have a limited number of optimization. However, if you pay a fixed monthly SEO company, they should not do so. Even if there are a few phrases are more important than others is that the rest should not be overlooked.
First, a good SEO consultant will do is in the current state of your site is analyzed and provides web analytics reports. Further analysis should be conducted regularly; your website traffic should be permanently monitored. Professional advisers to understand the bulk of traffic to make your website irrelevant keywords, as well as the difference between the qualities of traffic. Make the right choice will provide qualified traffic, and good structure and a high level of availability page for you.